"Using new tools to erase media's old limits."
Tomorrow at noon, the fine folks at Long Shot Magazine will announce the theme for their second experimental publication – and then you’ll have 24 hours to submit your work. Long Shot’s creative team will then have 24 hours to curate, edit, design and produce a publication. Sound crazy? Well, maybe. Maybe not.
Long Shot released Issue Zero (then called 48-hour Mag) back in May after a whirlwind 48 hours and a lot of hard work. The result was a finished publication that exceeded expectations – Long Shot took home a Knight-Batten Award for Innovation in Journalism and received attention from web and print media alike. The team behind Long Shot is top-notch, but not just because the project is spearheaded by leaders in the communication, publishing and technology worlds. The high caliber of Long Shot’s content will come from YOU, and the thousands of other contributors who together create a living network of creative collaboration.
This project is most compelling because of its seamless pairing of new approaches and traditional publishing. Creating a printed publication could be seen as an archaic approach to communication in our digital age, but Long Shot balances the traditional end-format of their project with contemporary methods of sourcing content and production. While you may be able to hold the end result in your hands (just like the old days!), the content will have reached your hands through an intricate process of crowd sourcing, social networking, emails and the print-on-demand revolution that is most certainly the future of publishing.
So, get ready to work fast! Sign up here to be notified when the theme launches tomorrow at noon. Read more about the process here. See you in 48 hours.
