"For now, we use the word 'book' broadly, even metaphorically, to talk about what has come before — and what might come next."
The Institute for the Future of the Book is a Brooklyn-based “think-and-do tank” that investigates the evolution of intellectual discourse as it shifts from the printed page to the screen. A project of the Annenberg Center for Communication at the University of Southern California, if:book is charging ahead with documentation, interactive projects and a healthy dose of musing on the possibilities of what our intellectual landscape will look like in a hundred years (as well as tomorrow.)
This recent blog post on the future of the app is worth a read, and one project in particular called The Googlization of Everything got me lost in the internet for an hour. Issues of network neutrality, intellectual property and technology permeate the content on if:book’s blog as well as the projects that spurn from the institute’s many collaborations.
Check it out. Your brain will thank you.
